Betaworks and The New York Times plan a Social News service, in the works »

Betaworks, a technology incubator in New York is teaming up with The New York Times to introduce a social news service, John Borthwick, chief executive office at Betaworks said, “We’re building something wonderful and amazing in the social news space.”

Mr. Borthwick’s company has helped nurture services like TweetDeck, a popular desktop client for Twitter, Web tools like, a URL shortener and Chartbeat, a real-time Web analytics service. It has been in the works for the last six months and is expected to be out sometime later this year, Mr. Borthwick said. It will initially debut as an iPad application, although a Web version may be introduced at some point.

A cryptic placeholder for the service went live, yesterday. Mr. Borthwick would not say exactly how the service would work, but he hinted that its name should give some indication.



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